Home > How Orientdig Leverages Reverse Proxy Data from Nike Air Force 1, Air Max, Air Jordan 1, Dunk, and Pegasus to Optimize Recommendation Algorithms

How Orientdig Leverages Reverse Proxy Data from Nike Air Force 1, Air Max, Air Jordan 1, Dunk, and Pegasus to Optimize Recommendation Algorithms

2025-03-25

Precision recommendation sits at the core of an optimal shopping experience, and Orientdig

Boosting Conversion Through Context

This reverse proxy methodology turns passive browsing into active engagement. By identifying micro-trends (like regional demand for specific Dunks or Pegasus variants), Orientdig not only surfaces hyper-relevant products but also adjusts inventory weighting in real-time.

Key Outcomes:

KPIImpact
Click-to-purchase rate↑62%
Average session duration↑41%
Cross-sell success↑35% (e.g., socks with AF1)

Through continuous refinement of its predictive models, Orientdig

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